The catering industry is an industry with relatively low entry threshold, but many people are working alone and hesitate to join. Both of them have risks and advantages and disadvantages. Today, let's talk about the advantages and disadvantages of joining and how to choose.

谈谈加盟的优势，加盟的优势在于我们会得到一个成熟的系统，成熟的的市场影响力，装修经营的问题都会有人帮助甚直接完成。开店初期有各项扶持，其中包括各种手续的办理、门店选址、门店装修、开业活动、开业后线上线下的经营以及成功门店的经验分享等等。

First of all, let's talk about the advantages of joining. The advantage of joining is that we will get a mature system. The market influence of mature brands and the problems of decoration and operation will be helped or even completed directly. There are various supports at the initial stage of opening the store, including the handling of various procedures, store location, store decoration, opening activities, online and offline operation after opening, experience sharing of successful stores, etc.

这些可以让刚入门餐饮行业的人来说少花一些时间，帮助确实会有很大，一个成熟的餐饮好处是挺多的。

These can make people who have just started the catering industry spend less time. It will really help a lot. There are many benefits of a mature catering brand.

那加盟的弊端是怎样的，单干对比加盟，单干的自由度会高很多，没有人去约束你，但是加盟就不会，选择加盟就会有很多规定，会相对失去自由度及一些收益，毕竟公司是需要维持自己公司的形象。

What are the disadvantages of joining? Compared with joining, the degree of freedom of joining alone will be much higher. No one will restrict you, but joining will not. There will be many regulations for choosing to join, which will relatively lose the degree of freedom and some benefits. After all, brand companies need to maintain their company's image.

加盟店所花费的比单干所花费的相对上也会多出一部分，像加盟费，装修费和开店是一定需要投资费用，后期运营上也会有其他费用，这些都是需要按照总部的要求来进行的。加盟商后期转型也会有一定的问题，自己有的想法不能行动，如果碰见好的加盟运营方面还是比较，但是碰到不运营不管理的，可能就会很麻烦。

Franchise stores will spend more than they do alone. For example, franchise fees, decoration fees and store opening must require investment costs, and there will be other costs in later operation, which need to be carried out in accordance with the requirements of the headquarters. Franchisees will also have some problems in the later transformation. Some of their ideas can't be acted on. If they meet good franchisees, they are still in operation, but they may be in trouble if they don't operate and manage.

那我们该如何选择好的加盟项目，这就需要我们有基本的准备。

Then how should we choose a good franchise project, which requires us to have basic preparation.

选择加盟创业，我们一定要注意：

When choosing to join in and start a business, we must pay attention to:

1. 有特色而非时下流行的项目。潮流只是一时的，很快就会过去，下一季度就又会换了。

1. Projects with characteristics rather than current popularity. The trend is only temporary, it will pass soon, and it will change again in the next quarter.

2. 小而美，大而全的项目。小而美的项目，毛利会比较高：大而全的项目，成本高收益却有限制。

2. Small and beautiful, large and comprehensive projects. For small and beautiful projects, the gross profit will be relatively high: for large and comprehensive projects, the cost is high, but the income is limited.

3. 大众的项目。大众化的项目针对大众的人，所以喜欢的人就会多，小众的要不就是很高才能赚到钱，大部分都盈利有些许困难。

3. Public projects. Popular projects are aimed at the public, so there will be more people who like them. For the small ones, or the price is very high, they can make money. Most of them are a little difficult to make profits.

4. 像开餐饮一般都是在店、学校店、工厂店，这些都是人流量多的地方，翻台率就会高。

4. Like opening restaurants, they are usually in shopping malls, school stores and factory stores. These are places with a large flow of people, and the turnover rate will be high.

在不同的城市选择也是不相同的，在超一线、一线城市选择知名度高的，或者个性风格明显的成功的几率会相对较高，只有人们认识，口碑好去的人才会多。

The choice is also different in different cities. Choosing brands with high popularity or brands with obvious personality style in super first tier and first tier cities will have a relatively high probability of success. Only people know and have a good reputation will be more.

二三四线城市选择中小型的加盟会比较好，有一定的知名度，对产品的质量会有要求，管理也能到位，没有太多的加盟店也便于管理，提出问题也会收到反馈。

Small and medium-sized franchised brands in second, third and fourth tier cities will be better, have a certain popularity, have requirements for product quality, and the management can be in place. There are not too many franchised stores, which are also convenient for management, and will receive feedback when asking questions.

这些都是客观，自己的主观也是需要思考的：

These are objective, and one's own subjectivity also needs to be considered:

1. 自己是否去了解过想去开的口碑、管理、运营。

1. Have you learned about the brand reputation, management and operation you want to open.

2. 加盟后的中后期是否还会帮助。

2. Whether there will be help in the middle and later stage after joining.

3. 自己是否准备好开店，养店的准备。

3. Whether you are ready to open and maintain a store.

这些都是需要自己考虑的问题，并不是一定选择加盟，也可以选择单干，去好的餐企工作，学习有用的，单干也是可以，但是想要做大做好自身还是需要付出很大的精力的。

These are issues that need to be considered by yourself. You don't have to choose to join in. You can also choose to work alone. You can work in a good restaurant and learn useful things. It's also possible to work alone, but you still need to pay a lot of energy to become bigger and better.

有什么更好的赚钱办法可以评论交流，沟通能得到更好的办法。

What better way to make money can comment and exchange, and communication can get a better way.